Instalogo
From idea to usable brand assets in minutes.
An AI agent on Telegram that revolutionised brand asset management for crypto projects, serving 5,000+ communities and processing 120,000+ logo requests in the first month.
INDUSTRY
AI Agent
TIMELINE
6 weeks to launch
CATEGORY
AI Brand Automation
THE CHALLENGE
Crypto communities struggled with brand consistency. Users repeatedly requested project logos and assets in Telegram groups, community managers were overwhelmed, and outdated or incorrect assets kept circulating in user-generated content.
THE SOLUTION
We built an intelligent Telegram bot powered by AI that automatically responds to logo and brand asset requests. It understands natural language requests in many forms, returns the latest assets in multiple formats, and tracks usage so projects can see how their brand is being used in the wild.
RESULTS
The numbers behind the work.
5,000+
Communities Served
120,000+ Monthly
Requests Processed
92% Reduction
Admin Time Saved
78% Improvement
Brand Consistency
HOW WE BUILT IT
Product thinking, design, and engineering working together.
Natural language recognition
The bot uses advanced NLP to understand a wide range of request formats. Whether users ask "Can I get the logo?" or type a command, the agent interprets intent and returns the right assets. That flexibility makes the bot accessible to every member of a community, not just the technically inclined.
Intelligent asset selection
Beyond responding to requests, the bot analyses the conversation context to choose the most appropriate format. If a user is talking about social media promotion, it prioritises social-optimised assets. This contextual awareness ensures the right brand material lands every time.
Analytics and insights
Comprehensive analytics give project teams visibility into how their assets are used. Request frequency, format popularity, and engagement patterns help teams refine their brand strategy and produce assets that better fit how their community actually shares them.
PROJECT STEPS
A clear path from scope to launch.
NLP model training
Trained a specialised model to recognise the many ways users request brand assets in conversation.
Asset management system
Built a flexible asset backend supporting multiple file formats and versioning for every brand asset.
Telegram integration
Created a seamless Telegram bot interface that responds quickly and reliably across thousands of groups simultaneously.
Analytics dashboard
Built a dashboard for project teams to monitor asset usage, popular requests, and community engagement metrics.
TECHNOLOGIES
WHY WE BUILT IT
“We built Instalogo because community managers were drowning in repetitive brand-asset requests, and outdated logos were spreading through groups faster than the official ones. Putting a Telegram-native AI agent in the room turned hours of admin into a one-line response — and gave projects a feedback loop on how their brand actually circulates in the wild.”
Superagents Labs — Product Team
RELATED WORK
Other products we have shipped.
ChartGuru
A multi-asset market analysis platform for stocks, crypto, FX, metals, and indices — with technical and fundamental analysis, a portfolio tracker, and the Guru research AI agent.
CoinTrends
A multi-chain market intelligence dashboard currently in active build — designed to surface trends, whale flow, network activity, and sentiment across multiple chains in a single signal-first interface.
NEXT STEP
Want to deliver something similar?
We can help you scope the right version, design the core experience, and ship it without wasting months on the wrong features.